WHAT IT IS: A true original. This award-winning long-wearing eyeliner offers the precision of liquid liner with the ease of a gel-based formula—all with 12 hours of waterproof and sweat- and humidity-resistant wear. WHY IT’S DIFFERENT: Highly pigmented, this gel formula delivers subtle to dramatic looks that are easy to apply, long-wearing, and won’t smudge or fade.
Dip the tip of the Ultra Fine Eyeliner Brush (sold separately) into Long-Wear Gel Eyeliner, being sure to coat both sides of the brush.
Wipe off any excess on a tissue.
Working quickly, apply liner in short, even strokes close to the lash line, from the inner to the outer eye corner.
Our high-powered twist-up gel liner has the same payoff and precision as a pot, without having to use a brush. It comes with a sharpener to ensure precise application every time.
Like training wheels for liquid lining, MAC introduces our new Rollerwheel Liquid Liner. The groundbreaking spinning disk applicator absorbs the perfect amount of product to provide a continuous, smooth, even stroke of color. Skinny-lined and defined, a winged effect or a bold geometric look. Let the rolling applicator do all the work for the perfect liquid line, every time.
Available in four shades with a range of finishes, including matte and shiny
Because MAC shares your commitment to the environment, they have created the Back-to-MAC Program. By returning six MAC primary packaging containers to a MAC counter, you’ll receive a free MAC lipstick of your choice.
Lipsticks provided at no charge with the Back-to-MAC Program cannot be returned or exchanged. Back-to-MAC is only available in stores.
MAC does not test on animals and never asks others to test for them. Some governments conduct animal testing to prove safety before selling MAC products.
MAC is working toward a cruelty-free world and is taking steps toward that goal every day.
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